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If you are trying to raise capital with a PPM or public entity like OTCBB you need to understand the mind of the investor. After the business plan sells the investor on the business concept you need to sell them on you and your executive staff. You need to stack your executive positions with professionals with a proven track record of success and possess a solid reputation in the industry. You must paint the picture for investors that your business is run by the who’s who in your industry and this pedigree is demonstrated by your education, degree, grades in college, professional organizations of which you have been and are currently a member, advisory board positions with other corporate organizations, a track record of setting up and maintaining strategic alliances, networking contacts and more.

When an investor looks at your human resource list on your PPM, business plan or public offering docs it needs to scream power, authority and confidence. Each individual that you place on your advisory board must have a massive contribution other than ‘advice’. Advisors should be able to prove their ability to assist in crucial decisions, connect your company with strategic partners and help you get to the next level.

Your legal counsel and CPA should be well known organizations with a long list of successful, well known organizations on their client roster and they should have a lot more to offer your company than just their fee based services. Again, these organizations should be able to set you up with partnerships that will help grow your business. As far as corporate awareness you must include a publicist. The publicist that you choose must be well versed in their comprehension of your industry genre.

They must be able to take your company and get you in front of the proper audience that is conducive to enhancing your growth potential. They must be able to demonstrate their knowledge of viral online marketing as well as traditional means of radio, TV and article promotion. They should be able to reach into their contact list and set you up with one interview after another targeting your specific audience.

These are just a few things to take into consideration when you jump on the fund raising trail. Every individual you have listed on your docs must be able to pass due diligence and have the appeal that reaches into the ‘comfort’ zone portion of the investor’s mind.

Take Your Company Public, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!

Apart from using conventional promotional techniques such as newspaper, television, and internet advertising, you can decide to enhance your company’s exposure by printing posters and flyers to promote your company.

This technique is quite effective because it turns out to be more impactful and direct in approaching prospective customers. Here are some of the key benefits of advertising through flyers and posters.

More visibility – Although newspaper ads would be seen by a bigger group, they may not encourage people to walk into your shop. On the other hand, putting up posters or giving away flyers in the neighbourhood of your shop will increase sales noticeably as your presence will be felt by consumers in the vicinity.

Quick results – Unlike other advertising methods, the design and printing of flyers and posters can be done easily in a few days and their results are fast, which can even be monitored without much difficulty. You would be able to instantly see the rise in the number of prospective buyers who visit your store after reading a flyer handed to them or after noticing an eye-catching poster.

Lesser costs – It is less expensive to print poster and flyers and their designing is quite easy too. It is enough if the end result is eye-catching and conveys all the relevant information to your prospective customers. Moreover, any good printing company will be able to incorporate your ideas for poster and flyer printing, and you will not have to hire an expensive agency to do the task. Besides, it is simpler and less expensive to abandon such a campaign if it fails, as compared to other kinds of marketing campaigns.

Flexibility – Advertising campaigns utilizing flyers and posters can be customized to meet your needs. For instance, if you would like to start a guerrilla marketing drive, then putting up big and stimulating posters at unanticipated sites is an effective strategy. Similarly, short-term promotional offers can be publicised easily by distributing flyers which can also act as rebate coupons. You can also choose to print different types of flyers or posters for the same campaign, which is normally not simple to achieve in other media.

Hence, by selecting poster and flyer printing, it is possible to attain quick growth in the business without incurring too much expense. Availing these services is simple as well, and any professional printing company in your area will be able to provide a wide range of services and design choices.

Learn more about brochure printing and printing services from a trusted printing company.

The offensively struggling Kansas City Chiefs have finally found a way to win-play a team with a more stagnant offense than their own. The Chiefs gave Todd Haley his first win as a NFL head coach on Sunday with a—6 win over the Washington Redskins. Kansas City won despite not scoring a touchdown, compiling their– points via 4 Ryan Succop field goals and a game ending safety.

To successfully bet on NFL football you occasionally have to put aside W/L records and look at the underlying statistics. Those who did that found reason to take Kansas City as +6′ road underdogs and were rewarded with the outright victory. Kansas City is now 2-4 against the NFL pointspread and has covered two straight while Washington is a dismal 1-5 versus the money. The 20 combined points went well UNDER the posted total of 36′.

After the contest, Haley sounded more relieved than excited about finally putting a “W” on the board:

“We made it pretty difficult, right down to the end. We’ve pushed through a very difficult period. We needed to get some positive reinforcement with a win.”

Kansas City QB Matt Cassel also won for the first time since coming over from New England in the off season. His postgame comments were more upbeat:

“There’s been a lot of change, but this has definitely been special. We rose to the occasion. We made some big plays. We put ourselves in a position to score points.”

Embattled Redskins’ coach Jim Zorn was stripped of his offensive play calling duties by team management after the contest. In one of his last decisions in that role, he pulled starter Jason Campbell at halftime and went with Todd Collins. He explained his move as follows:

“I felt the need to create a spark on our football team offensively and went with Todd. I think the guys responded well. We kept our spark, at times, and then we refizzled.”

The Redskins have managed to win only two of their first six games despite being the only team in NFL history to play their first six games of the season against winless opponents. They’ll get another chance to silence their doubters next Monday night as they host the Philadelphia Eagles. The Skins are +6′ home underdogs with the total set at 38′. They’ll have a bye the next week and return to action on November 8th against the Atlanta Falcons at the Georgia Dome. Kansas City will try to string together back to back wins as they host the San Diego Chargers on Sunday.

Ross Everett is a freelance sports writer who has written on sports gambling and how to successfully bet on NFL football. He has appeared on TV and radio talking about boxing, hockey and NFL pointspreads. He lives in Southern Nevada with three Jack Russell Terriers and a wombat.

So many companies dream of going public to raise massive amounts of capital, as set up for an exit strategy, to make acquisitions with stock and for many other reasons. While your intentions may be pure and with genuine motives, you’re entering shark infested waters of boiler rooms, crooked attorneys and underbelly consultants who have made careers off of taking well intentioned executives just like you for a 24 month rollercoaster ride while they take every penny you have as your company shrivels up like week old road kill.

Just and honest consultants in the ‘public offering’ industry are as rare as the illusive white elephant. This industry exists in a cesspool surrounded by rose gardens; from afar it looks amazing and an image of a dreamland but get up and close and the sludge and odor are enough to make you run and hide. So what do you look for in a consultant? The best consulting firms are the ’boutique firms’ with minimal overhead that keep a low profile and are made up of 3 or 4 ‘partner’ consultants.

These firms typically have the experience of working with the large consulting groups but for one reason or another have decided to leave and go out on their own. The great thing is, these small groups typically have massive contacts and process your entire public offering in-house. Offering a complete turn-key solution that is managed in-house offers a huge advantage because there is accountability and you can actually build a relationship with the people that are making your dream of a public offering come true.

These ’boutique’ consultants will usually stay onboard as growth consultants for the life of the company in exchange for modest fees and a pre-IPO or pre-OTCBB equity position. The large firms will hack you out at the knees and gouge you with fees while they take massive amounts of equity in your company which takes away your bartering chip when you need to offer more stock to the public to raise capital.

The small firms will also work one on one with you to show you how to use your stock to grow through acquisition and other nifty ways to use stock to grow. Seek out the boutique consulting firm and save the attorney for spot audits. Hold on to your cash. Why pay outrageous fees to lawyers when you can pay 60% less with a small consulting firm that will add all the bells and whistles for free and actually get your stock trading, usually in half the time?

Go Public With Your Company, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!

The fate of any business organization is determined to a large extent by a strong relationship with its clients. Companies, which can attract, satisfy and keep a strong grip on their customer base will always be able to survive the turbulent times. Corporate gifts are an excellent way of maintaining good relationship with your customers. They are an inexpensive way of keeping your client happy, and hence they are appropriate for bad economic times also.

While choosing a corporate gift, the receiver should always be a prime consideration, as the sole objective of the gift is to please the recipient. The gifts are generally given for promoting a new product or service, or at times simply given on a regular basis, to keep the customers happy.

Corporate gifts can range from cost-effective products like coffee mugs, showpieces and stationery to more expensive and classy items like a bottle of good wine. The company’s logo may be imprinted on the product to remind the customer of it the moment he or she uses the item.

Consider a gift that gives when you are considering about corporate gifts. More and more people are switching to different ways of thinking and want others to benefit. Buy1GIVE1, KIVA and Change The Present are organisations that can offer gift value to your customers and staff. Check Buy1GIVE1 out at www.b1g1.com.

The gifts must be of exceptional quality or else it will only be counter-productive in its aim. A corporate gift is a mark of gratitude, and an inferior gift that dissatisfies the customer will automatically create mistrust regarding the company. If special care is not taken about the quality of a gift, then it’s easy to make the clients feel duped and frustrated, causing them to feel more strongly about looking for better deals in the market.

Keeping the present economic scenario in mind, corporate gifts have emerged as a dependable marketing tool. Even though they can behave as a double edged sword if used inappropriately, but by exercising a little caution, they can perform miracles for a business in periods of recession.

Discover how Corporate Gifts can enhance your marketing today. Visit us to have some great Corporate Giftideas.